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NPP Unveils Policies for the Creative Industry in 2024 Manifesto

The NPP in their 2024 manifesto, proposed the introduction of travel protocol services to support professionals in the Culture and Creative sectors

The New Patriotic Party (NPP) has outlined plans and initiatives that would grant creatives travel privileges and other forms of support in their 2024 manifesto.

On Aug 18, 2024, in Takoradi, the party unveiled its manifesto, outlining policies specifically designed to support the Ghanaian creative industry. This move comes in response to the sector’s longstanding appeals to the government for financial assistance and support to drive growth and development.  

The NPP in their 2024 manifesto, proposed the introduction of travel protocol services to support professionals in the Culture and Creative sectors.

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“Establish a Travel Protocol Service (TPS) for the creative community, to enable artistes, performers, and other creatives, honour international performances and shows.”

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The manifesto also outlines plans to allocate taxes towards funding private sector in the areas of sports, tourism, arts, and culture, as well as the implementation of an e-visa policy to facilitate travel for international visitors to Ghana.

“Use tax incentives, including a flat tax, to incentivise private sector investments in sports, tourism, and creative arts facilities and to implement an e-visa policy for all international visitors to Ghana, to make visa acquisition fast and convenient for visitors.”

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The party also intends to create visa-free policies for African and Caribbean countries as well as establish a digital management platform for content creators.

“Roll out a visa-free policy for all nationals of African and Caribbean countries visiting Ghana and in partnership with the private sector, establish streaming and digital management platform for Ghanaian content developers in the creative arts.”

The NPP intends to build state-of-the-art studios in big cities like Accra, Kumasi, Tamale, and Takoradi, where artists can rent spaces for studio sessions.

“Given that our artistes do not have the capital to set up studios, we will, as part of the entrepreneurial hubs strategy, establish, in partnership with the private sector, large recording studios in Accra, Kumasi, Tamale, and Takoradi. Recording artistes can rent space to do their recordings in these studios,” the text noted. 

These policies are intended to strengthen the creative sector, promote development, and establish Ghana as a centre for the arts and culture.

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