Ghanaian Afro-Dancell star, Stonebwoy, has signed a global distribution and label services deal with Alternative Distribution Alliance (ADA), which is part of Warner Music Group.
The partnership, spearheaded by Stonebwoy’s Burniton Music Group will make ADA a distribution partner for his upcoming sixth studio album, scheduled for release later this year.
“This deal marks another stride forward in bringing my music to the global stage via ADA’s network,” Stonebwoy shared. “My aim has always been to unite people through the fusion of African music (Afrobeats), Reggae, Dancehall, RnB, and Hip Hop. They say creativity flourishes in freedom, so owning my creativity is essential for me to make a meaningful contribution to the global music landscape.”
Casey Kobia, Stonebwoy’s Talent Manager, added: “I’m glad on behalf of KVO Talent to have brokered this global partnership between Warner Music’s ADA Worldwide and Stonebwoy’s label Burniton Music Group. The energy and excitement from the team at ADA since our first conversation has been just what is required to unlock the next chapter in Stonebwoy’s journey and I am grateful to have him join this family – special thanks to April Pope and Bryan Roberts for making this happen.”
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Often tagged as the king of reggae and dancehall in Africa, Stonebwoy, won the Best International Act: Africa at the 2015 BET Awards and Artist of the Year at the 2015 Ghana Music Awards. He received two Billboard plaques and the Golden Club plaque from Boomplay for surpassing 100 million streams.
Alternative Distribution Alliance (ADA), is a music distribution company owned by Warner Music Group, a subsidiary of Warner Bros. The company serves as a representative for numerous independent record labels. ADA offers independent artists and label partners the necessary resources, relationships, and expertise to share their creative vision with a worldwide audience.